Gabrielle - Website Development

The Project
This project focused on creating an engaging and user-friendly website for a health organization dedicated to cancer prevention, education, and support. The goal was to build a platform that emotionally resonates with visitors, encourages donations, and provides seamless access to critical support services.
Client Background
The client is a health organization committed to cancer prevention through education, fundraising, and direct support services. They empower individuals through awareness campaigns, wellness programs, and community-driven initiatives.
Industry
Health Education, Fundraising
Services
- Website Development
- UX/UI Design
- Quality Assurance (QA)
- Project Management (PM)
Technologies
Initiative Key Considerations
User-Centric and Emotional Appeal
The website incorporates warm colors and impactful imagery to foster a strong emotional connection with visitors.
Clear Calls to Action (CTAs)
Strategically placed donation and support buttons like “Donate” and “Become a Member” enhance user engagement.
Visual Storytelling
The platform features inspiring images and real-life success stories to build trust and demonstrate the organization’s impact.
Simple and Intuitive Navigation
A well-structured menu with sections like “Home”, “Donate”, and “7 Ways to Support” ensures a seamless user experience.
Donation System
Multiple donation options, including one-time, recurring contributions, and tax-deductible donations.
Membership Program
Provides exclusive benefits such as wellness retreats and charity events.
Support Services
Offers resources for cancer patients, including free wigs, group therapy, and counseling.
Event Promotion
Highlights retreats, workshops, and healing seminars to engage the community.
Results and Deliverables
We delivered a comprehensive solution that:
Engaging & Impactful Design
A visually appealing and emotionally resonant website that effectively communicates the organization’s mission.
Increased Donations & Memberships
Clear CTAs and an intuitive user journey led to improved donor engagement and membership sign-ups.
Enhanced User Experience
A streamlined navigation structure ensures users can quickly access donation options and support services.
Scalable & Future-Proof Platform
Built on Gatsby and Bootstrap, the website is optimized for performance, accessibility, and easy future updates.
Stronger Community Engagement
By showcasing success stories and upcoming events, the website fosters a deeper connection with supporters and beneficiaries.